1. One Fine Day


    There’s been a lot going on behind the scenes here at I Love Wednesdays and One Fine Day was a lovely little preview of some of the awesomeness that is to come! We used it as a little pre-launch of the new look. I was thinking about waiting for everything to be done before properly launching it, but I cannot describe the excitement I’ve felt and I just had to share it with everyone. This blog post was really supposed to wait as well, but again, EXCITEMENT. I’m like a ball of nervously excited energy and really, I had to share, both about the new look and also the wonderfulness that was One Fine Day.

    I’m still not quite sure how to describe the craziness that it was and the booth. For a start, I didn’t realise how many other people loved dinosaurs, and how many people played with them too! Also, the new chalkboard pendant drew a lot of awesome comments and a lot of disbelief that I chalked that bad boy myself, and I have proof!

    One Fine Day Sydney

    I absolutely adore colour and warmth so the rest of the booth is designed really around everything that I love. This year, even more than last year, I wanted people to get a sense of what I Love Wednesdays is, how I work, and also a little bit of what I love with my love of cameras, typewriters and dinosaurs. I won’t lie, I was a bit worried about how whether everyone would like the dinosaurs, but who knew that so many people loved dinosaurs?! It was absolutely insanely wonderful pulling everything together with a huge thank you to everyone who helped, especially Justine Rose for putting together my lovely flowers at the last minute and helping out.

    Thank you so much to everyone who stopped by, said hello and had a bit of fun. I don’t think I’d ever spoken quite so much in my life and it was wonderful to meet so many gorgeous couples. What I absolutely adored was hearing about so many wedding days and seeing how people were working towards making their day so personalised and meaningful. There’s nothing that I love more than seeing how people’s style, family & history all come together to make their wedding day such a reflection of themselves.

    All I have left to say is thank you and enjoy.

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  2. A Fine Day Indeed


    As I’m getting everything together for this year’s One Fine Day wedding fair, I’m struck by how much things can change in just a year, and there certainly are changes afoot at I Love Wednesdays!

    I’ve felt a little not quite 100% there with the current visual identity of I Love Wednesdays, there’s so much that I love about it, but seeing more and more hand drawn cameras around it feels like it doesn’t belong to me any more. I know that that’s silly, but it’s hard to see something you’ve put so much of yourself into be used and re-used by others. I’ve also always wanted to add more colour, so that’s what we’re doing. One Fine Day will be a preview launch for the new I Love Wednesdays with lots more to come. If you’re in the area or want to have a gander, come say hello and have some tasty treats.

    One Fine Day is at Sun Studios 42 Maddox St, Alexandria.